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Our thoughts on design, development, and dat agency life.

Grayscale's logos over the years, with a graph of archive.org snapshots below

Evolving the Grayscale identity

Over the past year, you may have noticed some changes to the way we look—more navy, less purple; more typography, fewer illustrations—that’s right, Grayscale is redesigning!

A quick guide to SEO keyword research

SEO keyword research is a good first step in creating your SEO strategy.

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Web accessibility and user experience (UX)

Creating accessible websites has a significant impact on user experience (UX).

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Key elements of accessible website design

Creating accessible websites is crucial in ensuring that people with disabilities can access digital content easily and are able to participate fully.

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How to Create Content for Your Website

In the digital age, the content on your website acts as the cornerstone of the brand’s online presence.

Minimalism in web design

Minimalism in web design has become increasingly popular in recent years, and for good reason.

Less is more – Negative space in UI design

Embracing the void with whitespace.

50 shades of dark mode

It’s here to help our eyes relax.

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AA is for autumn awesomeness

Hi designer friends!

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Creating a screen reader friendly web design

Screen reader accessibility plays a key role in ensuring an inclusive digital experience for those with visual impairments.

The importance of shape in web design

When it comes to web design, the use of shapes can be a powerful tool to create visually appealing and effective websites.